The last thing you should do when looking to cut printing costs is to settle for the first company that you come across. Shopping is the name of the game. You need to look around, ask for quotes based on your printing needs, and then compare every offer that you have gotten. After that, you can select the printing company that will save you money in the long term. How hard can that be?
What do you think will happen when you choose cheap and low-quality printing services? You will likely have to redo most of your printed work, that’s what. If you keep on redoing your printed items, the costs will start to add up. That is not something you want to deal with.
It is important for you to consider the quality of work done vs. the cost. The quality should be excellent when compared to the money that you have paid. This will negate the need to reorder printed items every time. In the long term, high-quality printed work for your business will attract a higher caliber of customers and lead to lower printing costs. You do the math!
Negotiation is a skill that you must learn. You will require this skill when you want to reduce your printing costs. You should not be ashamed to have this skill because it may save you plenty of money in the long term especially if you keep on getting huge discounts periodically. The worst that can happen is that the printer you select says no.
When shopping for affordable printing services, take your time. Companies like La Luz Marketing Group will help you with your printing needs by producing high-quality work for the money that you pay. What more could you ask for?
About the Author
Ignacio "Primo" Duran, Owner | La Luz Marketing Group
Freelance Marketing Director | Entrepreneur | Innovator
I’m a freelance marketing consultant with over 24 years of experience based in San Antonio, Texas. I work closely with marketing directors and business owners who need a strong marketing partner to assist them in optimizing their marketing objectives. I know how tough it can be to find the right marketing partner who “gets” how busy you are and shouldn’t give you extra headaches. I’m that guy that can help!
Back in 2008, I started La Luz Marketing Group, Inc. We offer full service marketing services such as print, design, web and marketing consulting. My team and I have worked with hundreds of small to medium businesses in different industries.
“Primo” was my radio on-air personality name for 14 years and later I became a sales director for both radio and TV stations. My extensive background in managing marketing campaigns have been a key element in my client’s success. I am married and a busy father of a seven year old son. I’m an active member of River City Community Church and a current school board member at RCBA, a San Antonio area private Christian school.
San Antonio Printing Company
La Luz Marketing Group, Inc. is a local San Antonio printing company offering business card printing services to San Antonio business owners since 2008. Visit our website at www.laluzprinting.com